Alliterative Comic Book Names

There is a trend (not a rule, but a trend) for comic book characters to have alliterative names. The odd thing is that DC seems to do it for female characters, while Marvel does it for male characters. Here are some examples off the top of my head:

DC:
Lois Lane
Vicki Vale
Lana Lang

Marvel:
Peter Parker
Bruce Banner
Matt Murdoch

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