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Tag: Advertising

Contrasting Taglines

February 21, 2011 11:32 pmFebruary 21, 2011 Synetech Leave a comment

Interesting how the same kind of product can use completely opposite taglines to promote themselves.

Google results for two viewer softwares, one with the tagline “Simply a document viewer”, the other with the tagline “more than a reader”.

Advertising, Software

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